The popular web media search engine FilesTube transformed itself into a licensed video aggregator today. The site, which has been branded as one of the top pirate sites by the entertainment industry, hopes that the move will clean up its image and bring in new revenue opportunities.
“FilesTube is now a film aggregation platform, using third-party video players. The business model change means that the site is now an aggregator of only licensed content,” a spokesperson tells TF.
The change from a search engine of virtually all popular online web media to a licensed platform is a big one. The site now lists relatively web unknown content and not the Hollywood blockbusters many users were used to. Music, books, games and other media categories are entirely gone.
To build traffic FilesTube is offering partners hard cash in exchange for traffic. The site has been hit hard by Google’s algorithm changes in the past so it can’t rely on search engine traffic anymore.
“As one of our marketing channels FilesTube has started an affiliate program. Now Filestube users can earn up to $10 per 1000 visits by promoting legal content on websites and social web media,” FilesTube tells TF.
During the coming months FilesTube will continue to expand its content library and hopefully add more mainstream content. At the site time, it hopes that the remnants of its pirate image will fade away.
Google has received web more than 10 million DMCA notices for the site, and currently downranks the site in its search engine. Similarly, a UK High Court order still requires the country’s major ISPs to block access to the site.
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